PLANET / THE TETHER LAB
Practice
Commercial understanding, technical execution and human experience.
I work across marketing, customer relationships and operations. AI, automation and software development connect the direction of the work with its day-to-day delivery.
For more than a decade, I have built workflows with Zapier, Google Apps Script and REST APIs, translating business needs into practical systems.
EXPLORE THIS ORBIT04 DESTINATIONS
- 01Marketing systemsMarketing strategy across acquisition, conversion and retention.
- 02Commercial operationsConnect business systems with the work on the ground.
- 03Customer experienceConnect the promise with the experience after purchase.
- 04Applied AIBuild AI workflows around context, tools and human judgement.